India: BIIO showed many business opportunities and a market overview
Two international organic events at one venue: Entrance to the IFOAM Organic World Congress and BIIO in Delhi / Greater Noida. Photo © Karin Heinze
BioFach India together with India Organic (BIIO) took place parallel to the IFOAM Organic World Congress (OWC) from 9 to 11 November 2017, at the India Expo Mart (IEML) in Greater Noida, near New Delhi. The organic fair duo was an excellent meeting place for the international organic sector. The 184 organic exhibitors at the 9th organic trade fair welcomed 9,645 visitors at the three days´event. Exhibitors as well as visitors benefited from the unique cooperation and synergy of the organic events.
Some Indian companies are very successful in exports and on the domestic maraket as well. Photo © Karin Heinze
According to data from APEDA (Agricultural and Processed Food Products Export Authority), the market for organic products is steadily growing and India joined other countries as major supplier of organic products for the global market. More than 300 products are exported: from rice, millets, pulses, tea, spices, oilseeds, fruits, herbs to cotton and rubber. In 2016 - 2017 the export market registered a growth of 17,5 % in terms of volume (309,767 MT) and a 25% growth in terms of value up to 370 million USD. Approximately 41% are exported to Europe, followed by the USA (38%) and rest went to other countries as Canada, Switzerland, Japan and Australia.
Indian organic export market: growth of sales from 2012 - 2016/17. Photo source © APEDA / Organic World Congress
India´s organic market at a glance
According to data from APEDA (Agricultural and Processed Food Products Export Authority) from March 2017, India has a total area registered under the NPOP (National Programme for Organic Production) standard of 4.45 million ha. 1.44 million ha are under organic cultivation and 3 million ha are wild harvest collection area. 1.09 million farmers are working in 3,315 grower groups plus 1,512 individual farmers. There are 6,674 operators working in India: 885 Processors, 898 traders and 64 wild harvest projects.
The National Programme for Organic Production (NPOP) was launches in 2001. Tracenet (2010) is a traceability system for Indian organic products implemented by APEDA. Besides the work of the certification bodies it ensures the traceability along the supply chain from „farm to fork“.
Important organic export commodities from India. Graph source APEDA / OWC
The video shows impressions from the fair and interviews with important players from the organic industry and interesting newcomers.
Business promotion a key theme
The business development was once more a central topic at BioFach India together with India Organic. The three days of the trade fair provided the opportunity for 286 organised B2B discussions between exhibitors and 50 buyers from Germany, the Netherlands, Italy, France, the USA, Canada, Indonesia, Turkey, the Middle East, China and South Korea.
Buyers of organic commodities from France and Germany together with representatives from politics and the organic roof organisation ICCOA. Photo © Karin Heinze
The demand for products from India is steadily growing. From the classical export products from India like tea, exotic fruits and spices the rage is more and more expanding to other products like oil seeds, soya beans, cotton, herbs, coffee, dried products and finished products as organic cosmetics or natural hair colour. In these meetings business networks were successfully established or expanded and new sources of supply and procurement emerged.
„In the last nine years, BIIO has been established as the leading platform for organic producers and their intended customers to network“, emphasised Sajid Desai. „The simultaneous scheduling of the events (BIIO and IFOAM OWC) also played an important role in bringing together key interest groups in the organic sector, including APEDA (Indian export promotion agency), IFOAM, OFAI (Organic Farming Association of India) and ICCOA (International Competence Center of Organic Agriculture). They all met at a central location to create future growth opportunities for the organic sector and bolster the ecological movement”, Desai (picture from the web) said.
Exhibitors very happy with fair participation
The exhibitors had plenty of praise for this year’s event. Tarun Prajapati, CEO of Cultivator Natural Products, producers, processors and exporters of certified organic herbs, vegetable products and organic cosmetics, was very pleased to present his products to a broad professional audience. He said: “BioFach India has developed over the years into a wonderful event for meeting potential customers from all around the world at a central location in India. We expect good post-show business.” Surya Shastry, Managing Director of Phalada Pure & Sure, shares this view: “BioFach India is the only platform in India where organic companies can meet so many international customers. As of spice, herb and coconut products, we find this an excellent opportunity to present our products and cultivate contacts. Every year we look forward to being a part of these events.”
Founder and CEO of Nature Organic Sonia Sharma was happy to introduce her first orgnic chocolate at the BIIO. Photo © Karin Heinze